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Peter Sandstedt

Synergy

As I am enter my mid-20s, I am starting to realize the value that cooking has. It provides a hot meal on those cold winter nights and an excellent excuse to invite friends over to dinner. Alas, I was never taught how to cook nor the skills required to prepare a wholesome meal. I knew

Burger King’s Hot Dogs

In last week’s Communication Strategy and Competition course, Professor Aron introduced an article about Burger King selling hot dogs and the impact it may have. Burger King is unique to other fast food restaurants because it uses open-flame grills to cook their meat. (Think about it – Burger King’s hamburgers have grate lines, but McDonald’s

Where is Your Focus?

When developing a business strategy or mission, how much attention should you give your competitors? Is it better to focus on your company’s strengths and weaknesses, or try to imitate the strengths of your rivals? This is one of the questions that arose from our latest class session. As individuals, we are tempted to compare

Professional Growth and Maturity

I am truly starting to see changes in myself since I joined the MSC Program. Earlier this week, I had the opportunity to meet with my boss and ask her some questions I had formulated while sitting in class. I was curious how and why our business processes worked the way they did. I wanted

Creating a Competitive Advantage

It’s the objective that every company would love to achieve – to create a competitive advantage over their rivals in the industry. A competitive advantage is when a company has more economic value than the other companies in an industry. An example of this is Facebook in social media. Even though there are other options

Strategy – Is the NFL Too Big to Fail?

It was a great first day of class in the Winter Quarter. The weather was unseasonably warm in Evanston for early January and everyone in the program came back from the Break refreshed and ready to learn. I am taking the Communication Strategy and Competition course which looks at how and why firms make decisions.

Reflection of the Practicums

Now that the semester has finished and I have a few days off of work for the holidays, I am taking some time to review my notes from the Change Management Course and the Practicums I attended. Even though it was not required to take notes at the Practicum, I found all the instructors so

The St. Louis Cardinals’ Response to Scandal

Upon further reflection of the Crisis Management Seminar, it made me ponder some of the recent scandals I’ve seen. One that I have a personal connection with is the St. Louis Cardinals’ Scandal that was revealed over the summer. As a fan of the Cardinals, I was distressed to hear that the Cardinals were the

The Bitter-Sweetness of Practicum Week

Initially, I wasn’t too crazy about the idea of attending a week-long Practicum. It meant using precious Vacation Days to attend school. The mere idea seemed contradictory. Nevertheless, I woke up Monday morning and committed to arriving at the Hilton Orrington Hotel with a positive attitude. Each day of the Practicum Week was invigorating. All

Respect for Answering the Media

After my first Practicum Day, I was exhilarated by Professor Rein’s Lecture and instruction regarding Crisis Management. First, we learned the various stages of a Crisis and how Management responds to the Crisis. Then, everyone in the lecture was split into groups and during a working lunch, we had to prepare to defend an individual