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Communications Insights

Connect with your cohort, faculty and program alumni through these great stories from MSC Alumni.

The Creative Class

Want to succeed in society today? One global strategy that Professor Gaonkar recommended is to belong to the creative class.


As I am enter my mid-20s, I am starting to realize the value that cooking has. It provides a hot

Burger King’s Hot Dogs

In last week’s Communication Strategy and Competition course, Professor Aron introduced an article about Burger King selling hot dogs and

Where is Your Focus?

When developing a business strategy or mission, how much attention should you give your competitors? Is it better to focus

Feeling Inspired?

Earn Your MSC at Northwester. Transform Yourself. Transform the World.