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Thomas J. Billard

Posted by mvg2908

TJ Billard is an Associate Professor and William T. Grant Scholar in the School of Communication and, by courtesy, the Department of Sociology at Northwestern University, where they are affiliated with the Institute for Policy Research and the Institute for Sexual and Gender Minority Health and Wellbeing. Outside of Northwestern, they are the founder and Executive Director of the Center for Applied Transgender Studies in Chicago—the leading academic organization dedicated to scholarship on the social, cultural, and political conditions of transgender life—and Editor-in-Chief of the Center’s flagship journal, the Bulletin of Applied Transgender Studies. They are also a Faculty Affiliate at the Center for Information Technology and Public Life at the University of North Carolina at Chapel Hill. Dr Billard’s research spans political communication, the sociology of social movements, and transgender studies, with a primary focus on the relationship between media and transgender politics in the United States and United Kingdom. They also conduct research on typography and graphic design, with an emphasis on the role of design in political branding.

Dr Billard is the author of Voices for Transgender Equality: Making Change in the Networked Public Sphere (Oxford University Press, 2024). The book offers an insider’s view into transgender activism during the first two years of the Trump administration, during which trans people were thrust onto the center stage of US politics. Drawing on extensive on-the-ground observation at the National Center for Transgender Equality, Voices for Transgender Equality shows how these activists developed an unlikely blend of online and offline strategies to saturate a diverse ecology of national news outlets, local and community media outlets across the country, and both public and private conversations across multiple social media platforms with voices in support of their cause. Dr Billard is also co-editor (with Silvio Waisbord) of Public Scholarship in Communication Studies (University of Illinois Press, 2024). Taking the position that “public scholarship” should not prioritize publicity for scholars and their ideas, but rather should prioritize serving the public good in ways that go beyond conventional scholarly work, the volume brings together an all-star cast of public scholars to offer both critical meditations on the role and importance of public scholarship in communication studies’ various subfields and “how-to” guides for enacting public scholarship.

Dr Billard’s current research project, tentatively titled Cisinformed: Disinformation and the Media War on Transgender Rights, focuses on the central role of misinformation in anti-transgender movements’ political strategies in both the US and UK, why these strategies work, and what can be done to curb misinformation’s influence on policy and public opinion. This research is supported by a five-year award from the William T. Grant Foundation’s Scholars program.

Dr Billard’s research has appeared in a number of prominent academic publications spanning several fields, including Communication Monographs, Digital Journalism, Frontiers in Psychology, the International Journal of Communication, The International Journal of Press/Politics, JCMS: Journal of Cinema and Media Studies, the Journal of Social History, Journalism & Mass Communication Quarterly, Marketing Theory, Mass Communication and Society, Media, Culture & Society, and Politics, Groups, and Identities, as well as in venues such as the Oxford Research Encyclopedia of Politics and the SAGE Encyclopedia of Trans Studies.

Education

  • PhD Annenberg School for Communication and Journalism, University of Southern California
  • BA (Hons) School of Media and Public Affairs, The George Washington University

Publications

  • “Deciding What’s (Sharable) News: Social Movement Organizations as Curating Actors in the Political Information System,” Communication Monographs (advance online publication).
  • “Designing Trust: Design Style, Political Ideology, and Trust in ‘Fake’ News Websites,” with Rachel E. Moran, Digital Journalism (advance online publication).
  • “Together We Rise: The Role of Communication and Community Connectedness in Transgender Citizens’ Civic Engagement in the United States,” Mass Communication and Society 25, no. 3 (2022): 335–60.
  • “Toward a Transgender Critique of Media Representation,” with Erique Zhang, Journal of Cinema and Media Studies 61, no. 2 (2022): 194–99.
  • “Movement–Media Relations in the Hybrid Media System: A Case Study from the US Transgender Rights Movement,” International Journal of Press/Politics 26, no. 2 (2021): 341–61.
  • “(Re)making ‘Transgender’ Identities in Global Media and Popular Culture,” with Sam Nesfield, in Trans Lives in a Globalizing World: Rights, Identities, and Politics, ed. J. Michael Ryan (New York: Routledge, 2021).
  • “LGBTQ Politics in Media and Culture,” with Larry Gross, in Oxford Research Encyclopedia of Politics, ed. William R. Thompson (New York: Oxford University Press, 2020).
  • “Networked Political Brands: Consumption, Community, and Political Expression in Contemporary Brand Culture,” with Rachel E. Moran, Media, Culture & Society 42, no. 4 (2020): 588–604.
  • “Out of the Tower and Into the Field: Fieldwork as Public Scholarship in the Face of Social Injustice,” International Journal of Communication 13 (2019): 3512–28.
  • “Setting the Transgender Agenda: Intermedia Agenda-Setting in the Digital News Environment,” Politics, Groups, and Identities 7, no. 1 (2019): 165–76.
  • “Citizen Typography and Political Brands in the 2016 US Presidential Election Campaign,” Marketing Theory 18, no. 3 (2018): 421–31.

MSC Courses:

  • Brand Management, Custom Leadership Program