The MSC Custom Leadership program is designed to train you in the essential skills you need to have an immediate competitive advantage in the workplace.
Our part-time, Saturday-only schedule means you’ll be boosting your career, not pausing it.
You’ll take the lessons from class each week directly into the workplace, improving your effectiveness and
standing out from the crowd. The program is 10 months
, minimizing the disruption.
The “Custom” aspect of this programs means you’ll be able to customize the curriculum to meet your unique goals. You’ll
take core courses with the entire cohort that will cover the fundamentals, and then be able to select an elective to take each quarter with a smaller group so you can really dive in. Choose classes to either strengthen
yourself by exploring a topic outside of your comfort zone.
You’ll learn alongside professionals from multiple industries, job functions, geographies, and even generations. Whether
you’re a C-suite executive, an emerging leader getting your professional start, or anywhere in between, the dynamic cooperative learning environment
thrives from the lessons everyone in the program
“MSC opened doors in current role and provided me the confidence and skills to volunteer for assignments I would not have felt capable of prior to the program.”
– Kent Cato, Class of 2008
You will enroll in one core course and one elective course each quarter. In addition, right from the start, you will begin working on a capstone project. At the end of the academic year, you will have completed nine credit units to receive the Master
of Science in Communication degree.
Leading Collaboration – Fall Quarter
This action-oriented course builds participants’ collaborative leadership skills. Through a series of case studies, activities, and projects, students learn how to effectively lead diverse and often distributed teams. The course explores the specific
challenges associated with leading teams, some of which include: building and designing teams, managing information exchange within and across teams, structuring effective group decision processes, igniting creative thinking, enabling complex problem
solving, and managing team conflict.
Change Management – Winter Quarter
Learn more about Professor Michael Roloff.
At its core, organizational change management is about implementation of new ideas and practices. Because organizational change requires individuals and units to change, this course examines both how an individual’s attitudes and behavior might be altered
and how an organization’s policies and practices might change. Consequently, this class will focus on material related to persuasion, bargaining and negotiation, and organizational campaigns. These theories will be drawn from a variety of disciplines
including organizational behavior, industrial relations, political science, social psychology, and communication. Although the primary method of teaching will be lecture, students are encouraged to ask questions and offer examples.
Understanding and Leveraging Networks – Spring Quarter
Learn more about Professor Noshir Contractor.
This course provides students with the concepts, insights, and techniques that will give them a competitive edge as they discover, diagnose and design networks. The course offers a set of strategic principles for students to create, maintain and dissolve
network ties. These principles vary depending on a student’s desire to explore innovations, engage in entrepreneurship, exploit existing resources, implement change, or mobilize strategic partnerships. The course will identify the optimal principles
in these diverse contexts using a set of case studies, review articles and computer-based visual-analytic demonstrations. By the end of the course, students will have the conceptual tools and techniques to assess an existing network and rewire them
to achieve any desired individual or organizational goal.
Communication, Management and Ethics – Summer Quarter
Learn more about Professor Randall Iden
This course offers the opportunity to examine the ethical choices that people make and the repercussions and limitations of those choices. Most people deal with difficult questions in their professional lives in which they must act on behalf of an organization, usually without the agency to be fully free to choose how to respond. Good communicators must focus not just on thinking ethically, but also on how an ethical organization is able to communicate its engagement to its stakeholders in ways that support and enhance the purposes to which the organization is dedicated. Using case studies, practical situations and a bit of philosophical perspective, the course examines the costs and benefits of thinking and acting with concern for others and the desire to behave consistently across organizational contexts. The goal of the course is to help students build virtuous organizations with the structures and habits that encourage consideration of multiple perspectives, which in turn leads to the practice of ethical behavior.
Leadership & Decision-Making
Learn more about Professor Paul Arntson
This course investigates how individuals influence group decisions. Students are videotaped in decision-making interactions in order to assess and improve their leadership and analytical thinking skills in groups. This course is highly interactive – allowing
students to evaluate and practice real world challenges in this content area.
Foundations of Strategic Communication Management
Learn more about Professor Randall Iden
Traditionally, the study of business communication has been divided into marketing communication (advertising, marketing and public relations) which is primarily addressed to outside audiences for purposes of selling, promoting or spinning; and organizational
communication which is addressed to both inside and outside audiences for the purpose of defining the parameters of the company or business unit. Developments in Communication Studies over the past 20 years have shown this distinction to be spurious and,often,
detrimental to the achievement of individual and group goals. In addition, the very parameters of the organization and who counts as its members have been called into question. Strategic communication is the study of the integrated messaging among stakeholders
of an organization which acknowledges the contested boundaries of contemporary organizations. The course will explore the way language is used to construct meaning for an organization and how mission statements can be used to develop authentic, nuanced
messages among stakeholders that will augur to the long-term benefit of the organization and its stakeholders in the broader sense. We will use business cases and other examples to explore the ways in which strategic communication can be purposefully
and consistently implemented in a variety of organizations.
Managing Global Teams
Learn more about Professor David Bernal
Globalization, information and technology access have transformed the face of the business world in the last decade. Although multinational organizations continue to increase their influence worldwide, these trends have also transformed and impacted businesses
of all sizes, locations, and industries. The speed of change and the instant interactions between cultures have created immense business opportunities. Whole industries have been re-defined, (i.e. impact on cost structure by foreign manufacturing, speed
of product development, and ability to leverage global resources for almost any business need). These opportunities also create new challenges for today’s managers. As managers, it is critical to become more effective leaders in a multicultural and
global economy. This course uses an action-oriented approach to develop a good understanding of international management and their practical implications when leading and managing teams.
Strategy in the Global Economy
Learn more about Professor Dilip Gaonkar
This course will discuss the issues (problems, challenges, and opportunities) arising from the confluence of commerce, culture and politics under the current regime of globalization. While there is more to globalization than economics (integration of markets and finances) and technology (mobility and connectivity within the knowledge based and information driven wired/wireless world), one has to begin by attending to the techno-economic forces transforming the world today. On the other hand, even though our world driven by technological innovations and economic imperatives it is rapidly globalizing, the cross-border differences—cultural, political and geographical—still matter a great deal. Paying attention to and leveraging those differences
is critical for the success of any individual manager and also any corporation or nation now compelled to compete on the global stage. This is where strategy or global strategy becomes relevant. This course will explore, by way of case studies and
theoretical reflection, how to identify, negotiate, and overcome/or utilize differences strategically. Please note that this is not a “business model” course, even though there will be ample use of corporate case studies.
This course focuses on the challenges of leading a nonprofit organization that stretch even the most seasoned leaders – exploring concepts related to maximizing both the social impact of their work and financial obligations of the organization. In this course, students delve into the challenges of nonprofit leadership with an overview of the nonprofit sector and the leadership roles in typical nonprofits. Students learn about the sector in general, the fiduciary and normative roles of board members, and typical responsibilities of chief executives. In addition, special attention is given to the relationship between the board and staff, which can be managed in a variety of ways.
Current Issues in Law, Technology & Strategy
Learn more about Professor Rick G. Morris
This course covers business and regulated industries and uses the communications industry as a model to discuss two important general business concepts: strategies for operation in regulated environments and the intersection of technology and regulation. The general concepts are then extended and applied to several example industries. Students will learn about the policy and law surrounding businesses as well as the practical applications of strategies of dealing with operational challenges and regulation in a way that can be applied to any business in any industry (financial, pharmaceutical/medical, auto/transportation, etc.). The course and the exercises combine theory and practice and deals with real-world strategies of communication and business. The strategies discussed in this course will be of immediate use to students.
Learn more about Professor Eric Patrick
Contemporary society is inundated with visual messages. Aside from the pervasive images and icons used in advertising, visual information permeates every aspect of our lives (from politics, fashion and architecture to data, computers and the domestic objects that require our daily use). While visual information in society has become more prominent in the digital age, many of the methods for communicating visually remain the same. Visual Communication uses a set of universal principles to effectively communicate through the design and layout of images and data. Through the study of Design, Cognitive Science, Cartography, Human Machine Interface, Typography and semiotics, this class will study the ways that we perceive visual messages, how we interpret them, how to create them for a variety of purposes, and how to problem solve visually.
Inequality: Challenges in Workplace Communication
Learn more about Professor Randall Bush
This course gives students the opportunity for dialogue on the idea of inequality as it relates both to our workplace and to our daily lives. In so doing, we will also study adjacent terms relevant to understanding inequality’s relationship to culture and the workplace: equality (inequality’s partner term), bias, discrimination, hierarchy, authority, and others. In this course, we will study the philosophical parameters of inequality; survey the myriad expressions of inequality (and debates over its meaning) in the American economy, culture, and psyche; and finally, focusing on the communication workplace, students will discuss various case-based strategies and approaches geared toward decreasing inequality all while managing the inevitable complications of a full commitment to equality in a modern workplace (expertise, authority, age, etc.).
Public Communication and Crisis Management
Catastrophic events (and perceived catastrophic events) – whether cyber, physical, or financial, can challenge even the most experienced and prepared leaders. Reputation threats, social and traditional media message control, and internal communication are just a few of the communication management concerns that organizations need to prepare for and plan to recover from. This course focuses on the relationship between organizations and their various publics: media, stockholders, special interest groups, and consumers.
Learn more about Professor Jason DeSanto
This course is an exploration of the ways in which communication can be more effectively used to exert influence and to exercise power — bringing together a variety of disciplines including rhetorical analysis, leadership theory, composition, speechwriting, and public speaking. The goal is to help students understand how the beliefs and behaviors of decision-makers and publics can be influenced by effective communication.
Workplace Learning & Communities of Practice
Learn more about Professor Amy J. Hauenstein
This course emphasizes learning and development for adult and organizational change in many different settings – educational institutions, business and non-profit or government institutions, and community settings. It is grounded in research focusing on learning at work, through work and for work. To meet the complex global challenges found in the workplace, it is necessary to develop new kinds of professional expertise and knowledge, new types of work identities, new forms of collaboration, and, foremost, new ways of learning. Students will analyze and synthesize forms of learning that enable people to engage in transformative and innovative rather than in rote and reproductive learning, and in networked and social learning rather than isolated and individual learning, as well as, in ethical and (organizational) value-conscious rather than ‘value-free and objective’ learning. Students in this course will also gain perspectives on teaching as a complex intellectual activity through an in-depth study of andragogy within an integrated and interdisciplinary model. All of these components require deep, research-based study and participation in simulations and (re)creations designed to uncover of how learning takes place and how it can be generated and enhanced in workplaces.
Content & Influencer Marketing
Marketing communication in the digital age plays by a new set of rules yet is founded in the timeless art of persuasion. This course will connect evidence-based audience evaluation techniques with persuasive messaging that will empower learners to manage content as a business asset. This course will explore the mechanics of content, online networking and the power of influencers, social media and email promotion, and web analytics and marketing ROI. The skills you will learn in this course will focus on ways to engage an audience, using content to drive profitable behaviors. You will learn how to win better results through content for yourself, your company and your clients.
The culminating assessment of the MSC degree is a capstone project. The MSC Capstone integrates all of the coursework and practical experiences of the program and is designed to help students develop the ability to monitor their own comprehension and to make their thinking processes explicit to external audiences. Students will effectively use multiple media to demonstrate that they have achieved all of the learning outcomes of the program through a personally customized three-part project that extends the entire duration of the program.
International Student Seminars
Each quarter MSC offers two courses in the primary curriculum and one seminar course or independent research project designed exclusively for international students. International students typically do not take any courses outside of the MSC curriculum,
though English written and verbal proficiency courses are available and encouraged.
Perspectives on Human Communication – Fall
This introductory course surveys interpersonal, small-group and organizational communication theories, bringing students up-to-date on recent theories that will be useful in subsequent courses as well as in professional situations. Students develop the ability to read and analyze communication research and to apply it to their own organization situations.
Organization Decision-Making Methods – Fall
Emphasizing communication, collaboration, and critical analysis, Research for Organizational Decision Making helps international students develop academic writing and public speaking skills. Students will complete a variety of assignments, participate in class discussions, and benefit from one-on-one consultations. After taking this course, students should be able to: locate and evaluate credible research, summarize, paraphrase, and synthesize research in their own words and using APA citations, organize a research paper, write and tailor a speech for a specific audience, and demonstrate effective verbal and nonverbal public speaking skills.
Experiential Learning Practicum – Winter
This course is designed to give students practical experience working in teams on a project related to strategic communication or training and management. Additional topics such as presentation, implementation, and evaluation are included to enhance students’ understanding of creating, sustaining, and carrying a project through to completion. Each class also includes discussion and activities pertaining to working with clients. Students will have the opportunity to sharpen communication skills in an applied context through in-class activities as well as individual writing assignments that require the development of content for different audiences.
*Classes subject to change
Learn More: Blog Posts
Brandon is the founder and CEO of Woobot.io. He previously spent 6 years at Appirio.com in the sales and technology industry where he played a pivotal role in helping customers adopt and implement cloud technologies like Salesforce.com and G Suite by Google Cloud. Brandon is currently on the Northwestern MSC alumni executive board and assists ... Read more
Gretchen Baker is an Executive Development Advisor for Executive Education for the Kellogg School of Management at Northwestern University. She advises professionals who are interested in attending executive education programs on marketing, sales, and leadership that can support their career development. She is also responsible for marketing the programs and driving enrollment. Gretchen values building diverse cohorts and believes in ... Read more